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This site has the following in the homepage, "Conoce nuestras novedades y promociones." We noticed that the web site also stated " Deja vacío este campo si eres humano." It also stated " Las trece historias de Apócrifa se entrelazan en un relato cósmico. Libro de aventuras y horror tanto como de ciencia ficción y mitología. Guadalajara es un buen lugar para desaparecer , declara el detective Marzo Michel antes de empezar con su nuevo caso encontrar el cuadro de un importante artista plástico de la ciudad desaparecido en extrañas circunstancias." The header had Editorial as the highest ranking keyword. It was followed by Independiente, Guadalajara, and México which isn't as ranked as highly as Editorial. The next words the site uses is edición. alternativa was also included and might not be understood by search parsers.